The Advert Lab
Roofing Businesses:
Bring in 5-10 Qualified Residential Leads Monthly on a 100% Pay-Per-Lead Basis
How it works:

[1] Comprehensive Campaign Audit
Analyzing your previous campaigns to identify what worked, what didn't, and how we can leverage those insights for better results.

[2] Strategic Market Analysis
Researching your market and competitors to identify opportunities that give your roofing business a competitive edge.

[3] Data-Driven Campaign Setup
Building your campaigns using proven strategies and insights, ensuring every dollar of ad spend is optimized for maximum return.

[4] Launch
Going live with your campaigns and keeping you informed of progress and performance every step of the way.
Why Google Ads?
When someone searches for roofing services, they're actively looking to hire, making them your most valuable leads. Google Ads puts your business in front of these high-intent prospects exactly when they need you, turning searches into opportunities and opportunities into customers.
Frequently Asked Questions
Q: How does your pay-per-lead model work?
A: You only pay for real, qualified leads — not clicks, impressions, or junk form fills. A lead counts when a homeowner calls or submits their information requesting a roofing quote. No fluff, no hidden fees.Q: What counts as a “qualified lead”?
A: A qualified lead is a homeowner within your service area who’s actively looking for roofing work — whether it’s replacement, repair, or inspection. We don’t count wrong numbers, spam, or people outside your target market.Q: Do you lock me into contracts?
No long-term commitments. Our model is performance-based — we earn by delivering real leads. You stay because the results speak for themselves, not because of paperwork.Q: Can you handle commercial roofing leads too?
Right now, we focus on generating fast, consistent residential roofing leads, where ROI is more predictable. Once that system’s in place and driving growth, we can explore scaling into commercial campaigns in a controlled, lower-risk way.
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